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Featured 

Everything you need to know about the sharing economy in the baby sector

From Babyplanet to Bugaboo: more and more baby and children's brands are jo...
maandag 31 januari 2022 | Written by Kim Buitenhuis
Featured 

Is now the time to embrace immersive storytelling?

All brands have stories to tell about their products, customers, employees ...
vrijdag 28 januari 2022 | Written by Trevor Clawson
Featured 

How livestreams on TikTok-style websites increase conversions

Livestreams directly on your website can lead to 10x more conversions. Vide...
woensdag 26 januari 2022 | Written by Ralph Rozema
Featured 

'Brands that behave immorally now have nowhere to hide'

L'Oréal, H&M and recently also The Voice of Holland have all been there...
dinsdag 25 januari 2022 | Written by Grieteke Meerman
Featured 

The platform concept: 'Self-knowledge is very important, just like in real life'

The 'platform concept' used by the Candid agencies naturally sounds great, ...
vrijdag 21 januari 2022 | Written by Bas Hakker
Featured 

Novak Djokovic could lose out on millions as he becomes known as an anti-vaxx poster boy and enters his twilight years

Brands are weighing up the difficult question of whether to maintain sponso...
donderdag 20 januari 2022 | Written by Redactie Frank.News
Featured 

'Marketing and sales within fintech are like Siamese twins'

Agicap is the European SaaS market leader in cash flow management, and offe...
dinsdag 18 januari 2022 | Written by Suzanna Timmer
Featured 

Can EU regulations stop targeted advertising?

Targeted advertising by profiling consumers has been the holy grail in digi...
vrijdag 14 januari 2022 | Written by André Oerlemans
Featured 

How virtual concerts in the metaverse can inspire brands

For the first time, Justin Bieber performed a live show as an avatar in his...
donderdag 13 januari 2022 | Written by Ralph Rozema
Featured 

Is there a structural revenue model behind the rise of NFTs?

Of course, in the main, the focus in our articles is on the corporate world...
zaterdag 08 januari 2022 | Written by Bas Hakker
Featured 

Deloitte 2022 marketing trends: toward human-first data experiences

From purpose as a beacon of growth to dynamic customer services with AI. De...
donderdag 06 januari 2022 | Written by Ralph Rozema
Featured 

Pokémon Go creator: "Real-world version of metaverse can bring us back together.''

The CEO of the company that came up with Pokémon Go thinks that we should b...
woensdag 05 januari 2022 | Written by Bas Hakker
Featured 

Interesting brand collaborations in women's football: from Arsenal player Vivianne Miedema & War Child to Ajax Women & ABN AMRO

Women's football has been on the rise across the globe in recent years. Whi...
donderdag 30 december 2021 | Written by Kim Buitenhuis
Featured 

Will Tesco be the advertising powerhouse of the future?

Tesco's new advertising offering has plenty to entice brands but some are c...
woensdag 29 december 2021 | Written by Redactie Frank.News
Featured 

Is The Advertising Industry Doing Enough To Attract And Develop Diverse Talent?

The advertising industry prides itself on being forward-thinking and in tou...
donderdag 23 december 2021 | Written by Trevor Clawson
Featured 

How can Max Verstappen become a global brand?

Max Verstappen is already one of the biggest stars in Dutch sports history,...
woensdag 22 december 2021 | Written by Bas Hakker
Featured 

Film maker Selwyn de Wind offers an 'Insider's View'

The exhibition 'Kòrsou – Curaçao' is a unique collaboration between the Nat...
maandag 20 december 2021 | Written by Bas Hakker
Featured 

How virtual 3D shopping malls are shaping the future of social media

Some companies have invested more than $1 million to buy virtual land for s...
vrijdag 17 december 2021 | Written by Ralph Rozema
Featured 

​Online platform Parfumado: where data acts as a second nose

When Martijn van Rooy was launching perfume brand YVRA and discovered that ...
donderdag 16 december 2021 | Written by Kim Buitenhuis
Featured 

Parallel Worlds - Is Now the Time to Prepare for the Metaverse?

The arrival of Mark Zuckerberg's vision of a three-dimensional "metaverse" ...
dinsdag 14 december 2021 | Written by Trevor Clawson
Featured 

The best strategy in building a platform (together)

Over the coming decades, the main focus for companies will be on building p...
zondag 12 december 2021 | Written by Bas Hakker
Featured 

'In terms of offering the best customer excellence on this planet, I can see there are parallels between Jumbo and Amazon'

Rupert Parker Brady and Maarten Beernink recently published an update of th...
vrijdag 10 december 2021 | Written by Bas Hakker

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