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Creature London aims AI tools at charities and scale-ups

Creature London is announcing the addition of two generative AI-powered too...
woensdag 17 mei 2023 | Written by Marketing Candid

Candid zet voor haar creatieve (reclamebureau) groei en expansie volledig in op London

In aansluiting op de succesvolle overname van het toonaangevende creatieve ...
dinsdag 09 mei 2023 | Written by Marketing Candid

Candid platform and agencies list amongst best companies in Emerce100

Candid platform ranks another top position in this year's Emerce100. It is ...
vrijdag 28 april 2023 | Written by Marketing Candid

STROOM management team expands

After a period of growth, the current Management Team of media agency STROO...
dinsdag 18 april 2023 | Written by Marketing Candid

Volvo Cars Netherlands opts for Coopr

Coopr will support Volvo Cars Netherlands with press communication, creativ...
donderdag 16 maart 2023 | Written by Marketing Candid

Digital platforms anno 2023: Youngsters are shifting and is YouTube Shorts a keeper?

Digital advertising will continue to move in 2023. STROOM's digital team wi...
maandag 20 februari 2023 | Written by Marketing Candid

Omoda chooses M2Media

Fashion retailer Omoda has chosen to work with media agency M2Media after a...
donderdag 09 februari 2023 | Written by Marketing Candid

Why M&M's caused unnecessary fuss

Update 28 January: As predicted by Marielle Krouwel and others,&n...
donderdag 26 januari 2023 | Written by Marketing Candid
Featured 

Brands investing during a crisis will come out stronger, say experts

Brands that continue to spend on marketing during economic downturns will b...
zondag 01 januari 2023 | Written by John Reynolds
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PR Strategy: The corporate world could learn something from NASA's openness

Together with Richard Jurek, David Meerman Scott wrote the book 'Marketing ...
donderdag 29 december 2022 | Written by Bas Hakker
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Sean Ellis: 'For me the most important thing was to get people to rethink how growth works'

Growth hacking has been the basis of success for many startups. But not onl...
woensdag 28 december 2022 | Written by Ralph Rozema
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Can controversial ad campaigns ever be a good idea?

Spanish fashion brand Balenciaga must have known it was courting controvers...
dinsdag 27 december 2022 | Written by Trevor Clawson
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​Brands still see disabled as "tick-book" exercise in their advertising

The advertising industry has long been accused of falling short when it com...
vrijdag 23 december 2022 | Written by John Reynolds
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Like a musical, but different

Podcast studio and media company Audio Up was founded in 2020 by musician J...
vrijdag 23 december 2022 | Written by Bas Hakker
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Quantum marketing: embrace the new opportunities that are there

The beauty of marketing is that it brings together your creative and analyt...
vrijdag 16 december 2022 | Written by Ralph Rozema
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'These big companies seem happy to get fined'

US tech giants are facing a crackdown on their market power as new European...
donderdag 08 december 2022 | Written by David Benady
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Should brands marry up Christmas cheer with World Cup advertising?

Combining Christmas and World Cup advertising in one piece of creative coul...
vrijdag 02 december 2022 | Written by John Reynolds
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​Adidas versus Nike: metaverse experiences for a Gen Z audience

Just a few days after Nike announced its large-scale Web3 platform Dot Swoo...
zondag 27 november 2022 | Written by Ralph Rozema
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The Post-Musk World: How Can Brands Navigate The Kind Of Social Media Controversy That Twitter is Currently Embroiled In?

Elon Musk bought Twitter having clearly signalled that he was going to make...
donderdag 24 november 2022 | Written by Trevor Clawson
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The rise of virtual influencers: threats and opportunities for brands

Virtual influencers on social media are increasingly used by brands. Resear...
zondag 20 november 2022 | Written by Ralph Rozema
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Customer experience: how easy are you to work with?

"The marketplace has become like a grocery store and the mindset of the con...
zondag 13 november 2022 | Written by Ralph Rozema
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'Brands can tip-toe their way into gaming now too'

Brands are tapping into Esports sponsorships as they look to connect with y...
zondag 06 november 2022 | Written by David Benady

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